Principal Consultant

En. Abdul Rahman Daud

En Abdul Rahman is the Principal Consultant and Director of the Introspek Asia, a marketing and research company in Kuala Lumpur. He started his career in 1962 as Cadet Trainee at Boustead Ltd., before serving several International Advertising Agencies for 10 years as Client Service Director. Among the companies include, McCann Ericson, O&M, Lintas and FCB. The accounts, along with many others, included Nestle, Coca-Cola, R.J.Reynolds, Ford Motors, Lipton and Levers.

From 1975 to 1980, he joined Frank Small & Associates (now Taylor ,Nelson, Sofres) as an equity owner and also General Manager. He held the highest position of Managing Director and then he sold his shares to start a company to consult exclusively for the Sabah Government and SEDCO. He served the State in turn-around operations until 1985. He moved his consultancy Agency to Kuala Lumpur in 1986 and remained here until now.

Throughout his long career, he had developed his expertise in the area Marketing and Strategic management. He conducts regular seminars on the above subjects.

Effective Strategies

We provide insight solutions from international marketing research to help develop effective strategies. Using a combination of industry sector and subject matter expertise, technical and commercial understanding; we offer strategic direction to help our clients grow, be more profitable and more competitive.

Innovating Expertise

Introspek Asia stands out from traditional consultants and research agencies by delivering practical, actionable and value driven solutions and strategies based on evidence and do not merely deliver data or reports. Our clients make smart, confident business decisions from sound insight which is based on over 20 years of experience.

Contact Us

Introspek Asia
Unit 25.04, Level 25,
Menara KH,
Jalan Sultan Ismail,
50250 Kuala Lumpur, Malaysia
Phone: +603 2143 0843
Fax: +603 2143 0844